Microsoft has made easier to use CRM and ERP systems by creating modern, modular business applications that work together on a single platform, giving organisations the flexibility to adopt technology when they need it to improve business outcomes.

Engage customers and build relationships :
Fundamentally reimagine how you engage with customers—create personalised marketing, sales, and service experiences using data and intelligence to improve every interaction.

Optimise operations:  
Improve service, drive efficiency, and reduce costs with intelligence and prescriptive guidance infused throughout your business processes.

Empower employees:
Attract, hire, and engage the best talent and unleash them to do their best work with data and insights surfaced right where they work.

Transform products and services
Use data as a strategic asset—identify new market opportunities, produce innovative products, and create exceptional customer experiences with a comprehensive view of your customers and operations.